Privacy Policy
Last Updated: January 2026
Amber House Alrewas ("we," "us," "our," or "Company") operates amberhousealrewas.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, and any other information you voluntarily provide
- Technical Data: IP address, browser type, device information, and operating system
- Cookie Data: Information stored through cookies and similar tracking technologies
- Usage Data: Pages visited, time spent on pages, links clicked, and referring source
How We Use Information
We use the information we collect for the following purposes:
- To analyse website performance and user behaviour through analytics
- To track affiliate conversions and commission payouts
- To improve Site functionality, content, and user experience
- To send marketing communications (with your consent)
- To comply with legal obligations
- To detect and prevent fraud or misuse
Cookie Policy
Our Site uses cookies and similar tracking technologies. Types of cookies include:
- Essential Cookies: Required for Site functionality
- Analytics Cookies: Track user behaviour and Site performance
- Affiliate Tracking Cookies: Monitor referrals and conversions
- Marketing Cookies: Enable targeted advertising
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Note that disabling cookies may affect Site functionality.
Third-Party Links
Our Site contains links to third-party casino operators, betting sites, and affiliate partners. We are not responsible for the privacy practices or content of these external websites. We strongly recommend reviewing the privacy policies of any third-party site before providing personal information or engaging in gambling activities. Third parties operate independently and maintain their own data protection policies.
Your Rights
Under UK Data Protection Law (including UK GDPR), you have the following rights:
- Right of Access: Request a copy of personal data we hold about you
- Right to Rectification: Request correction of inaccurate data
- Right to Erasure: Request deletion of your personal data (subject to exceptions)
- Right to Restrict Processing: Limit how we use your information
- Right to Data Portability: Receive your data in a portable format
- Right to Object: Oppose processing for marketing or profiling purposes
- Right to Lodge a Complaint: Submit a complaint to the Information Commissioner's Office (ICO)
For US users, we comply with applicable privacy laws including the California Consumer Privacy Act (CCPA). If you are a California resident, you have the right to know, delete, and opt-out of the sale of your personal information.
Data Retention
We retain personal data for as long as necessary to provide our services and fulfil the purposes outlined in this Privacy Policy. Analytics and usage data are typically retained for up to 24 months. You may request deletion of your personal data at any time, subject to legal or contractual obligations to retain certain information.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or need to report a data breach, please contact us at:
Email: [email protected]
We will respond to all requests within 30 days in accordance with applicable data protection laws.